Personal Pronouns
I just don't trust articles that sprinkle "you" throughout the text. "You should", "You will", "You can" all feel like preaching or a lack of conviction. I feel the same about the grotesque use of the pronoun "one".
When I'm editing my work1 and stumble across those pronouns, there's a good chance I'm faking something. It almost always means I lack confidence in a statement or I am extrapolating beyond my experience.
One should avoid You.
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Believe it or not I do occasionally edit my posts. ↩